Our Story

Having grown in a family of Chartered Accountant’s, Shachi Sood had started her career with the chartered accountancy course.
At the very start she realised that CA was not her first love. She always   Had a nack for fashion from a very young age.  

After working in the field of CA for 6 years, she decided to take the leap towards her ambition and launched her own label in 2015 armed with hard earned learning coupled with an innovative approach.

Through her label, she believes in sustaining the folklore and ubiquitous culture of India by seamlessly incorporating its crafts in her collections and bringing them to life globally.

The label shachi Sood’s diversity in cultures and craft forms by creating ready-to-wear womenswear that is for the urban woman of today.

The brand embodies the idea of India itself. It is a blend of Indian handloom and craft, and international style.Shachi Sood’s name has consequently become synonymous with her signature aesthetic of hand-embroidered work ensembles in trendy cuts and eclectic colour palettes.